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Showing posts from April, 2018

4 KEY PILLARS of Email Marketing Strategy.

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We all know the Importance of Email Marketing, How all the small, Medium and Large scale industries are using Email Marketing for Sales, Promotion, Customer Support or for Brand Building. There are four Pillars on which all successful Campaigns depends. Following are the four Pillars which will make your Email Marketing Campaign Succesful:- 1) Transactional Emails     They are also called as "Triggered" email. These Emails has highest no of Email open and click rate. These Emails are triggered after users perform certain actions on the website like ordering some product. This makes users aware of the email that they are going to receive from the service provider. Think this as an opportunity for sales.  2) Automated Email Automation is no longer future it's Present. Many small, medium and Large-scale Industries are using Automated emails to boost its Productivity. 49% of email Marketing Industries are using some form of Email Marketing Automati...